8:00 am to 9:00 am: Registration and Breakfast
 9:00 am to 9:30 am: Introduction and Keynote Address
- Meeting Overview
- Aesthetic Market Forecast
- Practice Survey Results
- Opportunities and Trends in Aesthetic Medicine
- Influence of Media on Aesthetic Medicine
 9:30 am to 10:00 am: Advanced Body Shaping
- Live Patient Treatment Demonstration
- Science of Body Shaping
- Patient Selection and Managing Expectations
10:00 am to 10:30 am: CAC Session I – The Unique Marketing Needs of an Aesthetic Practice
- Value of Image – Appearance Counts
- Winning Patient Education
- Avoid Critical Marketing Mistakes
- Increasing Patient Retention
10:30 am to 11:00 am: Solution-Based Skin Resurfacing
- Live Patient Treatment Demonstration
- Scientific Discussion
- Case Studies and Clinical Training
11:00 am to 11:15 am: Break
11:15 am to 11:45 am: The Latest Light-Based Procedures
- Live Patient Treatment Demonstration
- Achieving Success with Light-Based Technologies
- Importance of Science and Versatility
- Key Factors in Selecting a Device
11:45 am to 12:15 pm: CAC Session II – Building and Managing an Aesthetic Practice
- Benchmarking Your Practice
- Increasing Staff Productivity and Profits
- Understanding Expenses and Productivity Metrics
12:15 pm to 1:00 pm: Lunch
1:00 pm to 1:30 pm: Attaining Success with Facial Injectables
- Live Patient Treatment Demonstration
- Clinical Efficacy of Facial Injectables
- Utilizing Gateway Procedures to Cross-Sell
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1:30 pm to 2:00 pm: CAC Session III – Motivational Management Principles
- Incentive Structures
- Team Building / Practice Efficiency
- Goal Setting / Practice Development
- Staff Satisfaction / Retention
2:00 pm to 2:30 pm: Interactive Learning Workshop
- Activity Based Learning Modules
- Group Exercises with Expert Panel
- Team Roundtable Break-Outs
2:30 pm to 3:00 pm: Integrating an Eyelash Growth Treatment into Your Practice
- Live Patient Treatment Demonstration
- Clinical Efficacy of Eyelash Growth Treatments
- Utilizing Gateway Procedures to Cross-Sell
- Practice Building Strategies and Tactics
3:00 pm to 3:15 pm: Break
3:15 pm to 3:45 pm: CAC Session IV – Advanced Patient Marketing Techniques
- Mastering the Consultation Process
- Invertising / Internal Marketing
- Patient Referral / Lead Generation
- Value Promotions
- Cross-Selling / Upselling
3:45 pm to 4:15 pm: Deliver the Total Facial Rejuvenation Experience
- Live Patient Treatment Demonstration
- Product Discussion / Scientific Review
- Practice Economics / Marketing Tactics
- Practice Building / Case Studies
4:15 pm to 4:45 pm: Transform Your Practice with Prescription Skincare
- Live Patient Treatment Demonstration
- Product Discussion / Scientific Review
- Practice Economics / Marketing Tactics
- Practice Building / Case Studies
4:45 pm to 5:30 pm: Networking and Social Event
5:30 pm: Grand Prize Drawing |
