 8:00 am to 8:30 am: Registration and Introduction – Michael Moretti, Publisher, THE Aesthetic Guide
- Aesthetic Market Forecast and Key Trends
8:30 am to 10:00 am: Breakfast Workshop –
Integrating an Eyelash Growth Treatment into Your Practice – Wendy Lee, M.D., and Lee Bowser
- Clinical Efficacy of Eyelash Growth Treatments
- Utilizing Gateway Procedures to Cross-Sell
- Practice Building Strategies and Tactics
10:00 am to 10:30 am: Keynote Address – Skin Care by Skin Type – Leslie C. Baumann, M.D.
- Practice Opportunities in Aesthetic Medicine
- Influence of Media on Aesthetic Medicine
- Secrets of Success
 10:30 am to 10:45 am: Break
10:45 am to 11:15 am: Practice Development via Advanced Technologies – Robert A. Grover, D.O.
- Evaluating Patients
- Optimizing Clinical Results
- Choosing the Right Technologies
 11:15 am to 12:15 pm: Adopting the Latest Innovations — Dianne Quibell, M.D.
- Live Patient Treatment Demonstration
- How to Position your Practice
- Expert Clinical Techniques
12:15 pm to 1:45 pm: Lunch — Workshop: Attaining Success with Facial Injectables — Wendy Lee, M.D.
- Live Patient Treatment Demonstration
- Clinical Efficacy of Facial Injectables
- Mastering the Art of Facial Injectables
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1:45 pm to 2:45 pm: How to Treat Leg Veins with Asclera – J. Theodore King, M.D., F.A.C.Ph
- Live Patient Treatment Demonstration
- The Principles of Sclerotherapy
- Proper Patient Evaluation
- Avoiding Complications
2:45 pm to 3:00 pm: Break 3:00 pm to 3:30 pm: CAC Session I — Advanced Patient Marketing Techniques — Tracy L. Drumm
- Mastering the Consultation Process
- Invertising / Internal Marketing
- Patient Referral / Lead Generation
- Value Promotions
- Cross-Selling / Upselling
3:30 pm to 4:30 pm: The Science of Sublative Rejuvenation — Jill Waibel, M.D.
- Live Patient Treatment Demonstration
- Importance of Science and Versatility
- Key Factors in Selecting a Device
- Selecting Patients for Successful Outcomes
4:30 pm to 4:45 pm: Break
4:45 pm to 5:15 pm: Transform Your Practice with Prescription Skincare — Shelena Lalji, M.D.
- Product Discussion / Scientific Review
- Practice Economics / Marketing Tactics
- Practice Building / Case Studies
5:15 pm to 6:15 pm: How to Use Radiesse – John Obi, M.D.
- Live Patient Treatment Demonstration
- Facial Volumizing
- Understanding the Aging Face
- Avoiding Complications
6:15 pm to 6:45 pm: THE Aesthetic Awards™ 6:45 pm: Grand Prize Drawing |
